To get a company off the ground requires a lot of things but for
people know your businesses exists you need to invest in generating
traffic to your site.
There are many options business owners
can pursue to get traffic flowing, but they do need resources. What resources do you need? simple either capital or time. If you have capital but don't have time then you can focus on paid advertising. If you have time but don't have capital you can focus on the free methods of gaining traffic, bearing in mind these take a lot longer to see results. Taking the free option requires a good mindset and bucket loads of eagerness. You'll also need drive and motivation to generate traffic to your site.
Even with capital, you can still work on generating organic traffic, so longer term you can pull back on advertising costs. It is perfectly fine to start using no cost traffic generating methods providing you are realistic that it is a longer term approach. Paid advertising comes with a certain degree of risk, but has the potential to give much quicker returns.
So what are the ways you can gain traffic for free? For the rest of this article I take you through the top free traffic generation methods.
Use Auto Signatures
Adding an auto signature to your outgoing email will let everyone you email see your offer. Make sure you include a linkout to make it easy for people to get to your offer. This option is great as every time you email people you are reminding them that the offer is there.
Social Media
Post a link to your offer on Facebook, twitter and any other social media sites you might be apart of. If you have a free offer, make sure you mention it to encourage a higher click rate.
Online Forums and Online Communities
Use online forums and online communities to target specific groups that you are looking for. Participate in the forums by posting and answering questions specific to the niche you represent. These forums and communities allow you the opportunity to build your company's reputation and show off your knowledge and skills. By answering questions using your expert knowledge people will trust you and be open to your offers.
Newsletters
Newsletters allow you to give people with information about your products, articles and helpful advice. The more you give interesting and value-add content to your subscribers the more they will send on to other people and recommend you other others. This means you are growing your list and building an audience you can market more products and services to.
Link Trading
With this idea you don't have to spend a cent. You simply make an agreement with a website owner to exchange links. You need to select another website that is complimentary to yours in order to benefit. But, when traffic is on the other party's site, it provides potential for the visitor to click on your link and visit your site as well.
Article Writing
Writing articles is an easy way to generate traffic. You'll want to write articles that offer tips, knowledge and information (just like this one). You must make sure to add value in all articles but it's a process that doesn't take long. Article writing provides unique content that you can submit to multiple directories online.
Ensure you write and submit at least one article per day, and before you know it you'll have hundreds of published pages all sending traffic back to your site. When submitting an article, make sure you include a link back to your site. If you write it like a mini head line to your website as well as include a link this will encourage people to click through.
Website Blog
Write often and good content for your website. This will help search engines find your site and rank it well. You don't need a professional content writer for this and in fact I don't recommend one. But, if you do use a content writer make sure they are well vetted and will give unique, original content. They should be able to provide content that is informative as well as good quality.
All of the above methods will (over time) drive traffic to your website at no cost. But it does take time and some effort. If you're ready to invest in driving traffic, you'll soon have a site will a high level of visits.
There are many options business owners
can pursue to get traffic flowing, but they do need resources. What resources do you need? simple either capital or time. If you have capital but don't have time then you can focus on paid advertising. If you have time but don't have capital you can focus on the free methods of gaining traffic, bearing in mind these take a lot longer to see results. Taking the free option requires a good mindset and bucket loads of eagerness. You'll also need drive and motivation to generate traffic to your site.
Even with capital, you can still work on generating organic traffic, so longer term you can pull back on advertising costs. It is perfectly fine to start using no cost traffic generating methods providing you are realistic that it is a longer term approach. Paid advertising comes with a certain degree of risk, but has the potential to give much quicker returns.
So what are the ways you can gain traffic for free? For the rest of this article I take you through the top free traffic generation methods.
Use Auto Signatures
Adding an auto signature to your outgoing email will let everyone you email see your offer. Make sure you include a linkout to make it easy for people to get to your offer. This option is great as every time you email people you are reminding them that the offer is there.
Social Media
Post a link to your offer on Facebook, twitter and any other social media sites you might be apart of. If you have a free offer, make sure you mention it to encourage a higher click rate.
Online Forums and Online Communities
Use online forums and online communities to target specific groups that you are looking for. Participate in the forums by posting and answering questions specific to the niche you represent. These forums and communities allow you the opportunity to build your company's reputation and show off your knowledge and skills. By answering questions using your expert knowledge people will trust you and be open to your offers.
Newsletters
Newsletters allow you to give people with information about your products, articles and helpful advice. The more you give interesting and value-add content to your subscribers the more they will send on to other people and recommend you other others. This means you are growing your list and building an audience you can market more products and services to.
Link Trading
With this idea you don't have to spend a cent. You simply make an agreement with a website owner to exchange links. You need to select another website that is complimentary to yours in order to benefit. But, when traffic is on the other party's site, it provides potential for the visitor to click on your link and visit your site as well.
Article Writing
Writing articles is an easy way to generate traffic. You'll want to write articles that offer tips, knowledge and information (just like this one). You must make sure to add value in all articles but it's a process that doesn't take long. Article writing provides unique content that you can submit to multiple directories online.
Ensure you write and submit at least one article per day, and before you know it you'll have hundreds of published pages all sending traffic back to your site. When submitting an article, make sure you include a link back to your site. If you write it like a mini head line to your website as well as include a link this will encourage people to click through.
Website Blog
Write often and good content for your website. This will help search engines find your site and rank it well. You don't need a professional content writer for this and in fact I don't recommend one. But, if you do use a content writer make sure they are well vetted and will give unique, original content. They should be able to provide content that is informative as well as good quality.
All of the above methods will (over time) drive traffic to your website at no cost. But it does take time and some effort. If you're ready to invest in driving traffic, you'll soon have a site will a high level of visits.
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